Nordstrom
Zeus Jones helps Nordstrom pioneer new ways to serve their customers online and in-store by creating new digital services, inventing and re-inventing marketing programs and providing strategies that address key business problems. We have worked with Nordstrom on four major assignments that resulted in a multitude of ideas, including:
Designed to Inspire - a content program and player application that makes Designers a part of the online shopping experience.
The Backroom - a new kind of highly personalized online shopping experience that connects Nordstrom's best customers and top salespeople.
Continuing work on a comprehensive social media strategy including the creation of the From the Floor blog and the Fashion Status widget for Facebook/MySpace.
A full-scale reinvention of Nordstrom's BP. juniors department including strategy, graphics, online programs, and in-store interactive installations.
