Planning-ness 2009.
What started off as a murmur on Twitter after the 4As planning conference was cancelled, has become a reality thanks largely to the efforts of Mark Lewis! Planning-ness 2009 is on and scheduled for October 16 and 17 in San Francisco.
Mark’s done a brilliant job of lining up a really diverse group of speakers on a wide range of topics:
We asked respected people from fields such as product design, film making, game design and politics to help teach some of us what they know. And to help this feel even less like one advertising person lecturing to another, we’ve organized the sessions into workshops, not speeches. Each session (link to list of speakers/sessions) will consist of:
- 30-45 minutes of teaching
- 45 minutes to 1 hour of you putting that into practice
- 20-30 minutes of evaluation and discussion
This is a list of sessions currently planned. More information, and a full guide will be published shortly.
- How to run a political/grassrots campaign
- How to build culture into an organization
- How to save the world
- How to design a good game
- How to start a conversation
- How to design a good product
- How to build a successful application
- How to map behavior change
- How to help a company survive the recession
- What connection planning means in 2009
- How to best use a medium / fit a brand with the right opportunity
- How to do stand up comedy
- How to design digital experiences
- How to tell a good story
- How to use semiotics
- How to make a good documentary
- How to operationalize marketing
The theme is Unplanning the Planning conference. It’s a place to learn by doing rather than by being talked at and I’m really looking forward to it. I’m especially proud that this was done by members of the planning community for the planning community.
Rob and I are doing a session on operations as marketing which I’ll talk more about in another post. I hope to see a lot of you there. Tickets and more information can be found at planningness.com.
Possibly related posts
Tags: planning, planning-ness, unplanning
servantofchaos Says:
September 19th, 2009 at 4:16 amThis looks fantastic … will it be recorded?
albertobina Says:
September 20th, 2009 at 3:31 pmShould be!
adrianho Says:
September 22nd, 2009 at 2:34 pmYes I think it will be recorded and the rumours are that it will be streamed from PSFK at a later date.
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