Comments on: Operations as marketing makes back-end technologies the hero. http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/ Fri, 03 Feb 2012 14:29:00 +0000 hourly 1 http://wordpress.org/?v=3.1 By: BreslowAaron http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1124 BreslowAaron Wed, 02 Jun 2010 15:19:46 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1124 You are not nuts at all. We live in the 21st century which means that technology and information are primary concepts that any business should work with. Operations is a process that involves both of the main concepts i told you about and you handled it well. Congrats!! <br>_________________________________<br><a href="http://outrankcom.org" rel=follow rel="nofollow">outrank.com</a> You are not nuts at all. We live in the 21st century which means that technology and information are primary concepts that any business should work with. Operations is a process that involves both of the main concepts i told you about and you handled it well. Congrats!!
_________________________________
outrank.com

]]> By: Anonymous http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-3010 Anonymous Wed, 02 Jun 2010 10:19:00 +0000 http://www.zeusjones.com/blog/?p=1409#comment-3010 You are not nuts at all. We live in the 21st century which means that technology and information are primary concepts that any business should work with. Operations is a process that involves both of the main concepts i told you about and you handled it well. Congrats!! _________________________________ <a href="http://outrankcom.org" rel="nofollow">outrank.com</a> You are not nuts at all. We live in the 21st century which means that technology and information are primary concepts that any business should work with. Operations is a process that involves both of the main concepts i told you about and you handled it well. Congrats!!
_________________________________
outrank.com

]]> By: Jim Novo http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1123 Jim Novo Thu, 25 Jun 2009 04:47:43 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1123 I don't think you are nuts, I've been living this idea my entire career, see:<br><br>Large Company<br>--------------<br><br>Marketing through Service, with Finance Assist<br><a href="http://blog.jimnovo.com/2006/12/31/root-cause-the-check-shredding-example/" rel="nofollow">http://blog.jimnovo.com/2006/12/31/root-cause-t...</a><br><br>Marketing through Product Development<br><a href="http://blog.jimnovo.com/2008/01/17/listen-up/" rel="nofollow">http://blog.jimnovo.com/2008/01/17/listen-up/</a><br><br>Marketing through IT / Telecom<br><a href="http://blog.jimnovo.com/2008/06/12/optimizing-the-interface/" rel="nofollow">http://blog.jimnovo.com/2008/06/12/optimizing-t...</a><br><br>Marketing through Distribution<br><a href="http://blog.jimnovo.com/2009/01/23/seo-for-cable-tv/" rel="nofollow">http://blog.jimnovo.com/2009/01/23/seo-for-cabl...</a><br><br><br>Small Company<br>---------------<br><br>Marketing through Distribution<br><a href="http://blog.jimnovo.com/2007/03/12/new-customer-kits/" rel="nofollow">http://blog.jimnovo.com/2007/03/12/new-customer...</a><br><br>Marketing through Product Development<br><a href="http://blog.jimnovo.com/2007/01/25/lab-store-managing-customer-experience/" rel="nofollow">http://blog.jimnovo.com/2007/01/25/lab-store-ma...</a><br><br><br>For those interested in this kind of cross-silo work, which often improves the results of *all* your Marketing efforts:<br><br>"Get Started" for Marketers<br><a href="http://blog.jimnovo.com/2009/01/16/time-for-marketing-alignment/" rel="nofollow">http://blog.jimnovo.com/2009/01/16/time-for-mar...</a> I don't think you are nuts, I've been living this idea my entire career, see:

Large Company
————–

Marketing through Service, with Finance Assist
http://blog.jimnovo.com/2006/12/31/root-cause-t…

Marketing through Product Development
http://blog.jimnovo.com/2008/01/17/listen-up/

Marketing through IT / Telecom
http://blog.jimnovo.com/2008/06/12/optimizing-t…

Marketing through Distribution
http://blog.jimnovo.com/2009/01/23/seo-for-cabl…

Small Company
—————

Marketing through Distribution
http://blog.jimnovo.com/2007/03/12/new-customer…

Marketing through Product Development
http://blog.jimnovo.com/2007/01/25/lab-store-ma…

For those interested in this kind of cross-silo work, which often improves the results of *all* your Marketing efforts:

“Get Started” for Marketers
http://blog.jimnovo.com/2009/01/16/time-for-mar…

]]> By: Jim Novo http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-2671 Jim Novo Wed, 24 Jun 2009 23:47:00 +0000 http://www.zeusjones.com/blog/?p=1409#comment-2671 I don't think you are nuts, I've been living this idea my entire career, see: Large Company -------------- Marketing through Service, with Finance Assist http://blog.jimnovo.com/2006/12/31/root-cause-the-check-shredding-example/ Marketing through Product Development http://blog.jimnovo.com/2008/01/17/listen-up/ Marketing through IT / Telecom http://blog.jimnovo.com/2008/06/12/optimizing-the-interface/ Marketing through Distribution http://blog.jimnovo.com/2009/01/23/seo-for-cable-tv/ Small Company --------------- Marketing through Distribution http://blog.jimnovo.com/2007/03/12/new-customer-kits/ Marketing through Product Development http://blog.jimnovo.com/2007/01/25/lab-store-managing-customer-experience/ For those interested in this kind of cross-silo work, which often improves the results of *all* your Marketing efforts: "Get Started" for Marketers http://blog.jimnovo.com/2009/01/16/time-for-marketing-alignment/ I don’t think you are nuts, I’ve been living this idea my entire career, see:

Large Company
————–

Marketing through Service, with Finance Assist
http://blog.jimnovo.com/2006/12/31/root-cause-the-check-shredding-example/

Marketing through Product Development
http://blog.jimnovo.com/2008/01/17/listen-up/

Marketing through IT / Telecom
http://blog.jimnovo.com/2008/06/12/optimizing-the-interface/

Marketing through Distribution
http://blog.jimnovo.com/2009/01/23/seo-for-cable-tv/

Small Company
—————

Marketing through Distribution
http://blog.jimnovo.com/2007/03/12/new-customer-kits/

Marketing through Product Development
http://blog.jimnovo.com/2007/01/25/lab-store-managing-customer-experience/

For those interested in this kind of cross-silo work, which often improves the results of *all* your Marketing efforts:

“Get Started” for Marketers
http://blog.jimnovo.com/2009/01/16/time-for-marketing-alignment/

]]> By: authorityseo http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1122 authorityseo Tue, 23 Jun 2009 22:17:47 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1122 I find the idea of operations as marketing a unique approach especially as people are competing using the same old song and dance every time. I find the idea of operations as marketing a unique approach especially as people are competing using the same old song and dance every time.

]]> By: authorityseo http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-2668 authorityseo Tue, 23 Jun 2009 17:17:00 +0000 http://www.zeusjones.com/blog/?p=1409#comment-2668 I find the idea of operations as marketing a unique approach especially as people are competing using the same old song and dance every time. I find the idea of operations as marketing a unique approach especially as people are competing using the same old song and dance every time.

]]> By: Hertz Freerider « Run, Motherfucker, run http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1121 Hertz Freerider « Run, Motherfucker, run Fri, 12 Jun 2009 19:20:44 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1121 [...] hertz, zeus jones É por essas e outras que eu reverencio o Adrian Ho. Tava lendo um post lá no blog da Zeus Jones e fiquei [...] [...] hertz, zeus jones É por essas e outras que eu reverencio o Adrian Ho. Tava lendo um post lá no blog da Zeus Jones e fiquei [...]

]]> By: calvin http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1120 calvin Thu, 11 Jun 2009 06:51:41 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1120 HI..<br>welcome to our website <a href="http://www.shoes-base.com" rel="nofollow">www.shoes-base.com</a><br>We sell all kinds of sport shoes. HI..
welcome to our website http://www.shoes-base.com
We sell all kinds of sport shoes.

]]> By: adrianho http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1118 adrianho Thu, 11 Jun 2009 01:10:41 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1118 I think you're definitely right with the defensiveness. Not surprising in some ways but still debilitating. I think you're definitely right with the defensiveness. Not surprising in some ways but still debilitating.

]]> By: malbiniak http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1117 malbiniak Wed, 10 Jun 2009 22:13:42 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1117 Fortunately, those horror stories are from lives past, not anything at <br>the Nerdery. In fact, I've heard our guys have actualy done some <br>pretty cool integration work with sharepoint, so I might make friends <br>with it, yet.<br><br>-matt Fortunately, those horror stories are from lives past, not anything at
the Nerdery. In fact, I've heard our guys have actualy done some
pretty cool integration work with sharepoint, so I might make friends
with it, yet.

-matt

]]> By: charlesfrith http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1116 charlesfrith Wed, 10 Jun 2009 22:04:36 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1116 I"ve been thinking about they MSFT people I've come across and all in all I'm inclined to think that the defensiveness of MSFT (from excessive criticism) despite being the de facto operating system of the world has stymied their ability to play, experiment, explore. Keep at it. They've got everything to win by viewing their business the way you do.<br><br>I also keep telling their people they are one of the few companies that could change the world if they so chose...again. Which is quite remarkable. I”ve been thinking about they MSFT people I've come across and all in all I'm inclined to think that the defensiveness of MSFT (from excessive criticism) despite being the de facto operating system of the world has stymied their ability to play, experiment, explore. Keep at it. They've got everything to win by viewing their business the way you do.

I also keep telling their people they are one of the few companies that could change the world if they so chose…again. Which is quite remarkable.

]]> By: adrianho http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1115 adrianho Wed, 10 Jun 2009 21:56:18 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1115 Thanks Matt although not happy to hear about your experiences with Sharepoint. We'd love to chat with Nerdery folks about that at some point, maybe I can have Dave put something together. Would love your guys POV on this. Thanks Matt although not happy to hear about your experiences with Sharepoint. We'd love to chat with Nerdery folks about that at some point, maybe I can have Dave put something together. Would love your guys POV on this.

]]> By: malbiniak http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1114 malbiniak Wed, 10 Jun 2009 20:53:57 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1114 as someone who was traumatized be a bad sharepoint experiences, i'd have to say you're nuts, except for this incredibly on point observation:<br><br>"customers generally respond better to businesses who are better run, the best way to run your business can also be the best way to market your business."<br><br>eureka. as a customer in the market, i can't say how warm this makes me feel inside knowing that agencies are helping customers embrace this mentality. <br><br>as always, great post, and looking forward to the next one.<br><br>rock on,<br>-mla as someone who was traumatized be a bad sharepoint experiences, i'd have to say you're nuts, except for this incredibly on point observation:

“customers generally respond better to businesses who are better run, the best way to run your business can also be the best way to market your business.”

eureka. as a customer in the market, i can't say how warm this makes me feel inside knowing that agencies are helping customers embrace this mentality.

as always, great post, and looking forward to the next one.

rock on,
-mla

]]> By: Pros and Cons of PPC | Internet Marketing http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-1119 Pros and Cons of PPC | Internet Marketing Wed, 10 Jun 2009 20:21:05 +0000 http://www.zeusjones.com/blog/?p=1409#comment-1119 [...] Operations as marketing makes back-end technologies the hero. [...] [...] Operations as marketing makes back-end technologies the hero. [...]

]]> By: adrianho http://www.zeusjones.com/blog/2009/operations-as-marketing-makes-back-end-technologies-the-hero/#comment-2660 adrianho Wed, 10 Jun 2009 20:10:00 +0000 http://www.zeusjones.com/blog/?p=1409#comment-2660 I think you're definitely right with the defensiveness. Not surprising in some ways but still debilitating. I think you’re definitely right with the defensiveness. Not surprising in some ways but still debilitating.

]]>