The race is (most definitely) on…
Lots of us were waiting to see what Adidas would do to combat Nike+ and, guess what, they’ve put out their very own version. Called, miCoach, it is according to the NYT, very similar but with the addition of a phone and 3 stripes.
More evidence this won’t be a war won through hardware – it’ll be won through software.
The miCoach site looks pretty slick and they’ve implemented some pretty cool services which give you a training regimen. I’ll have to save up for a bit to try it (unless they have a blogger outreach program and want reviewers!)
See more in: