We're not in the communications industry anymore.
For those who weren’t at the Polygamous Weddings conference, the setting was quite unusual. We were in a room at the St. Charles Hilton that looked like it had been a chapel. Speakers presented, literally, from behind a raised pulpit, underneath the words praise the Lord.
Because I was raised in a fiercely atheist household, I never felt comfortable in a church of any kind as a child. I had forgotten about this until the sessions started on Friday. It was a combination of the setting and the fact that I began to feel less and less connection to what was being said.
It was not because I disagreed with what was being said necessarily, but I just found much of it had little to do with my (our) experience these days. And I realised that this is because we no longer work in the communications industry anymore.
I would love to be able to say this was part of the master plan in setting up Zeus Jones, however, the truth is that it has been more like a slow, dawning realisation that I’ve come to over the past few months. I think that much of what we’ve had to learn is actually to un-learn our deeply ingrained communications thinking.
Watching some of the talks, I felt as if great cunning and cleverness was being used to get communications to do things it’s not really good at. It’s as if a person, born without hands, was instead using words to describe shaking your hand.
Mark talks eloquently about this too.