Marketing as a service for Microsoft Office for Mac.
This is a cool new project that just launched – The Art of Office. We think this is a great example of marketing as a service. Get top artists to showcase innovative features of the Mac Office Suite by using it in ways that weren’t originally intended. The result a collection of original content that demonstrates new ways to create with Office. And a site that inspires you to submit your own creations.
We also contributed two pieces of content to this project. First an animated Powerpoint interpretation of Edwin A. Abbott’s classic novel Flatland (you need Powerpoint 2004 for Mac to view). The second was a collaboration with Devo’s Mark Mothersbaugh to create Postcards From Invisible, created in Microsoft Word.
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